Lulubuy
5 connected products, 7 years, one shared design system.
- Role
- Product Designer
- Duration
- 2017 — 2024
- Team
- Product · Engineering · Operations
- Tools
- Figma · Sketch · Storybook · Notion
Company
Lulubuy is an e-commerce retailer bridging suppliers and global marketplaces. Their core technology is a backend API connecting supplier systems to e-commerce platforms.
Orders are received and validated by suppliers, then the products are sent to Lulubuy's warehouses for B2B or directly to the end-customers for B2C.
Projects
Five connected product streams shipped across seven years.
- /01Warehouse Mobile App — 2017 / 2024
- /02Lulubuy Design System — 2022 / 2024
- /03Lulubuy ERP — 2022 / 2024
- /04E-commerce Website — 2022 / 2024
- /05Lulubuy SAAS — 2023 / 2024
Warehouse Mobile App (2017 — 2024)
A mobile application for warehouse operators to handle orders and inventory.
Goals
- /01Handle orders in warehouses.
- /02Keep track of warehouses inventory.
Design System (2022 — 2024)
A library of components built with the design and front-end team to keep consistency and accelerate UI delivery across all Lulubuy products.
Goals
- /01Build reusable UI components using Figma and Storybook.
- /02Keep consistency in UIs for all in-house products.
Results for the Design System
- /01Faster UI design on Figma projects.
- /02Faster front-end development for new projects.
- /03Consistency between every new product shipped by the team.
Lulubuy ERP (2022 — 2024)
An ERP platform for business owners to handle supplier information and orders.
Goals
- /01Manage suppliers setup and business information.
- /02Handle orders for B2B and B2C.
- /03Limit usage of Excel sheets and centralize business information.
E-commerce Website (2022 — 2023)
An e-commerce platform for end-customers, offering reduced pricing on supplier products.
Goals
- /01Build a platform for Lulubuy to sell supplier products directly.
- /02Integrate a complex API requiring custom development.
- /03Provide an admin panel for business and logistics to manage the new order process.
- /04Improve product information to enable more sales.
Setup analytics for the E-commerce website
Helped set up Google Analytics and Hotjar to track user behaviours and improve conversion performance.
Focus Case — Lulubuy SAAS (2023 — 2024)
A SaaS platform for suppliers, designed to make working with Lulubuy effortless.
Goals
- /01Facilitate the onboarding process.
- /02Give better visibility on product feeds connected with Lulubuy and on orders.
- /03Help suppliers improve their business with Lulubuy.
User research for the SAAS
Story mapping workshops with stakeholders, 1-to-1 interviews after a first UI draft, and a Google Form survey sent to interested suppliers.
SAAS Prototype
Interface built using Lulubuy's Design system.
Handoff for the development team
Working closely with the Tech Lead on ClickUp, we built the backlog and split it into three releases — shipping the MVP in three months to gather feedback as early as possible.
SAAS Landing Page
We built a landing page for potential partners, designed to clearly communicate Lulubuy's services and act as the main point of contact for new partnerships.
Estimated results for the SAAS
Faster supplier onboarding means faster access to the e-commerce market.
